The Nelson Connects story

For 55 years, we’ve been here, evolving with the times, but always empowering employers and job seekers to achieve their unique versions of success.

Welcome to Nelson Connects

Our story began in 1970, when Gary D. Nelson opened the doors to a new kind of staffing company in Northern California — one built on relationships, trust, and a commitment to putting people first.

 

Over the decades, Nelson Staffing grew in step with the industries shaping today’s economy. From our early roots in administrative staffing to expanding across California and adding specialized services in finance, accounting, technology, manufacturing, wine, and more, we’ve always adapted to meet the needs of a dynamic workforce.

 

As business needs evolved, so did we. We introduce customized workforce solutions, strategic consulting, and scalable staffing programs designed to help employers align talent with long-term goals. And in 2022, we reintroduced ourselves as Nelson Connects — a new name that reflects our mission of connecting jobs, people, and communities.

 

Today, our strength lies in the relationships we've built. Our people-first approach and deep community ties enable us to consistently match the right talent with the right opportunities, at just the right time.

 

Proudly serving businesses and job seekers across California and beyond, we’re honored to be your partner in what’s next, for today, tomorrow, and the future ahead.


For business

Let us help you build the super team that sets your company apart.

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For job seekers

We're here to help you maximize your potential.

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Nelson Connects: Over the Years

1970

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1980

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Nelson Personnel is replaced by Nelson Staffing

1988

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1994

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Tech Source

2000

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2005

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2006

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ABE & WorkforceLogic merge to become WorkforceLogic

2011

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2012

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WorkforceLogic acquired by ZeroChaos (Now Magnit)

2017

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Nelson Compliance & iWorkGlobal merge to become iWorkGlobal

2021

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iWorkGlobal acquired by Velocity Global

2022

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Nelson Staffing is rebranded to Nelson Connects

2025

2025

Nelson Connects celebrates 55 years!

Core Values

Core_Values_Collaboration

Collaboration

Collaboration is at the heart of our organization’s success. It’s about working together seamlessly, leveraging diverse strengths and perspectives to achieve shared goals. By pooling our talents and resources, we believe we can tackle challenges more effectively and create value that surpasses individual efforts.
“Great things in business are never done by one person; they’re done by a team of people.”
—Steve Jobs
Core_Values_Compassion

Compassion

Compassion is central to our values, shaping how we treat each other, clients, and the community. It means showing empathy, acting with kindness and understanding, and fostering a supportive environment where everyone feels valued. This strengthens our team and builds trust with those we serve.
“No act of kindness, no matter how small, is ever wasted.”
—Aesop
Core_Values_Creativity

Creativity

We believe that cultivating a culture of creativity empowers our teams to think outside the box, explore new ideas, and develop solutions to unique challenges. It fuels innovation, encourages thinking beyond limits, and drives us to constantly improve. Embracing creativity ensures that we remain at the forefront of our industry, consistently delivering value to our customers and stakeholders.
“Creativity is seeing what others see and thinking what no one else ever thought.”
—Albert Einstein
Core_Values_Excellence

Excellence

Excellence is not just a goal; it’s our standard. We consistently deliver superior quality and go above and beyond expectations. Our mindset of excellence inspires and motivates employees to continuously improve and present the best version of themselves.
“If you see someone not doing the standard and don’t correct it, you just lowered the standard.”
—Unknown
Core_Values_Integrity

Integrity

Integrity is our guide, shaping how we act and make decisions. It means being honest, ethical, and accountable in everything we do, even when no one is looking. By embodying integrity, we build trust with our clients, colleagues, and associates, fostering strong connections and a positive reputation.
“Integrity is the seed for achievement. It is the principle that never fails.”
—Earl Nightingale

Contact

Opportunities start with a single connection.

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Locations

With a nationwide reach and offices located throughout California, Nelson Connects is here for you no matter where you’re located.

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Latest posts

[BlogPost 186412020503 Workplace Trends 2025: What Business Leaders Must Know to Remain Competitive, BlogPost 145611143523 5 Steps for Assessing Your Own Job Skill Set, BlogPost 145575451701 Top Tips for Creating a Successful Career Plan] Mar 13, 2025 [Workforce Management, Engagement & Retention, Recruiting & Hiring, Salaries, Technology, For Employers, For Job Seekers] [BlogPost 186412020503 Workplace Trends 2025: What Business Leaders Must Know to Remain Competitive, BlogPost 145611143523 5 Steps for Assessing Your Own Job Skill Set, BlogPost 145575451701 Top Tips for Creating a Successful Career Plan] Jun 21, 2024 [Career Development, For Job Seekers] [BlogPost 186412020503 Workplace Trends 2025: What Business Leaders Must Know to Remain Competitive, BlogPost 145611143523 5 Steps for Assessing Your Own Job Skill Set, BlogPost 145575451701 Top Tips for Creating a Successful Career Plan] Nov 22, 2023 [Career Development, For Job Seekers, Job Search]
Discover why contingent workers are essential to workforce agility—and how strategic staffing partners like Nelson Connects help businesses thrive.
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Celebrating 55 years of people-first workforce solutions, evolving with purpose to meet the future of work.
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Explore the top AI roles companies are hiring for and how Nelson Connects helps businesses and talent lead in a tech-driven world.
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